About us

Built by counsellors who saw the gap

Steady Ground exists because specialist gambling support in the UK was hard to find, slow to access and often not designed for people who were still holding down a job and a family.

Our story

From a borrowed room to a full team

Our clinical lead, Helen Okafor, spent ten years in NHS addiction services. Most of the people she saw for gambling had been struggling in secret for six years or more before anyone knew. By the time they arrived, debt, relationships and work were all in trouble.

In 2019 she started seeing clients two evenings a week in a borrowed room above a community centre in Bristol. Word spread, mostly from clients telling partners and partners telling friends. Today Steady Ground is a team of six counsellors seeing people across the UK, still with the same rule Helen started with: nobody waits more than a week for a first conversation.

What we stand for

Four things we will not compromise on

01

No judgement, ever

Shame keeps people gambling for years longer than they otherwise would. We work hard to be the first place where telling the whole truth feels safe.

02

Honest about money

Fees are published, reduced-fee places exist, and we will tell you if we think free NHS services would suit you better.

03

Practical before philosophical

Insight matters, but so does a blocked bank card. Every session ends with something concrete to do before the next one.

04

Relapse is information

A slip is not the end of recovery and it is not a moral failure. It tells us something about the plan that we then go and fix.

The team

People you will actually meet

Every counsellor is registered with a UK professional body, receives regular clinical supervision and has specialist training in gambling.

Helen Okafor

Clinical lead · Counselling psychologist

Helen founded Steady Ground after a decade in NHS addiction services. She specialises in CBT for gambling and supervises the counselling team.

Sam Whitfield

Senior counsellor · Family & systemic work

Sam works with couples and families affected by gambling, and leads our partners' group. Trained in systemic practice at the Tavistock.

Ruth Delaney

Counsellor · Groups & aftercare

Ruth facilitates our evening peer groups and runs the aftercare programme. Her background is in mindfulness-based relapse prevention.

Services

Ways to work with us

One-to-one counselling

Private weekly sessions with a counsellor who specialises in gambling. We look at what drives the urge to bet, build practical tools to interrupt it, and work on what life looks like beyond gambling.

  • 50-minute sessions
  • Online or in person
  • Same counsellor throughout

Partners & family sessions

Gambling rarely affects one person alone. We offer sessions for partners, parents and adult children, whether or not the person who gambles is ready to attend.

  • Joint or separate sessions
  • Rebuilding trust and finances
  • Boundaries that hold

Small peer groups

Facilitated groups of six to eight people at a similar stage of recovery. Hearing your own story in someone else's words is often the moment things start to shift.

  • Evening slots
  • Closed groups, same faces each week
  • Facilitated by a counsellor

Aftercare & relapse planning

Recovery does not end when sessions do. We put a written plan in place, offer monthly check-ins and keep the door open if a difficult patch arrives later.

  • Written relapse plan
  • Monthly check-ins for a year
  • Fast return access

Not sure which option fits?

Tell us a little about what is going on and we will suggest a starting point. There is no wrong door.

If you need help right now

If you or someone else is in immediate danger, call 999 or go to your nearest A&E. This website offers information and counselling and is not an emergency service.

National Gambling Helpline 0808 8020 133 Free, confidential and open 24 hours a day, every day.